{"id":1151,"date":"2024-02-15T08:00:35","date_gmt":"2024-02-15T11:00:35","guid":{"rendered":"https:\/\/socialmaker.com.br\/blog\/?p=1151"},"modified":"2024-02-05T13:17:06","modified_gmt":"2024-02-05T16:17:06","slug":"lucro-cessante","status":"publish","type":"post","link":"https:\/\/socialmaker.com.br\/blog\/2024\/02\/15\/lucro-cessante\/","title":{"rendered":"Descubra o que \u00e9 o lucro cessante"},"content":{"rendered":"<p>O<strong> lucro cessante <\/strong>pode trazer muitos danos a uma empresa ou uma pessoa f\u00edsica quando n\u00e3o h\u00e1 preparo. Isso porque, ele causa preju\u00edzo financeiro, mas, h\u00e1 formas de lidar com ele para diminuir o impacto. Ent\u00e3o, se voc\u00ea se interessou, saiba mais sobre o tema.<\/p>\n<h2>O que \u00e9 o lucro cessante?<\/h2>\n<p><strong>Lucro cessante \u00e9 a perda de um valor que uma empresa ou pessoa f\u00edsica sofre como resultado de uma a\u00e7\u00e3o.<\/strong> Assim, ele est\u00e1 ligado a quebra de contrato, invas\u00e3o, processo e mais.<\/p>\n<h3>Como calcular?<\/h3>\n<p>Para calcular esse tipo de lucro, \u00e9 essencial estimar o valor ganho caso tudo tivesse dado certo. Desse modo, fa\u00e7a uma an\u00e1lise geral de tudo que tenha liga\u00e7\u00e3o com ele. Ent\u00e3o, ser\u00e1 poss\u00edvel ver de forma clara o real preju\u00edzo.<\/p>\n<div id=\"attachment_1154\" style=\"width: 1210px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-1154\" class=\"size-full wp-image-1154\" src=\"https:\/\/socialmaker.com.br\/blog\/wp-content\/uploads\/2024\/02\/INTERNA_1_Lucro_cessante.jpg\" alt=\"Descubra o que \u00e9 o lucro cessante\" width=\"1200\" height=\"800\" srcset=\"https:\/\/socialmaker.com.br\/blog\/wp-content\/uploads\/2024\/02\/INTERNA_1_Lucro_cessante.jpg 1200w, https:\/\/socialmaker.com.br\/blog\/wp-content\/uploads\/2024\/02\/INTERNA_1_Lucro_cessante-300x200.jpg 300w, https:\/\/socialmaker.com.br\/blog\/wp-content\/uploads\/2024\/02\/INTERNA_1_Lucro_cessante-1024x683.jpg 1024w, https:\/\/socialmaker.com.br\/blog\/wp-content\/uploads\/2024\/02\/INTERNA_1_Lucro_cessante-768x512.jpg 768w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><p id=\"caption-attachment-1154\" class=\"wp-caption-text\">O lucro cessante pode falir o seu neg\u00f3cio, quando n\u00e3o h\u00e1 prepara\u00e7\u00e3o. Imagem do Freepik.<\/p><\/div>\n<h2>Como evitar o lucro cessante?<\/h2>\n<p><strong>Para evitar o lucro cessante, invista em v\u00e1rias fontes de receitas.<\/strong> Desse modo, voc\u00ea como<a href=\"https:\/\/socialmaker.com.br\/blog\/2024\/01\/18\/empreendedor-corporativo\/\" target=\"_blank\" rel=\"noopener\"> empreendedor corporativo<\/a>, n\u00e3o fica a merc\u00ea de um \u00fanico canal de neg\u00f3cios. Al\u00e9m disso, \u00e9 essencial investir em um:<\/p>\n<ul>\n<li>seguro adequado;<\/li>\n<li>contratos s\u00f3lidos;<\/li>\n<li>manuten\u00e7\u00e3o preventiva;<\/li>\n<li>an\u00e1lise de riscos;<\/li>\n<li>reserva financeira.<\/li>\n<\/ul>\n<p>\u00c9 sempre bom buscar o feedback dos seus clientes. Assim, voc\u00ea poder\u00e1 melhorar de forma cont\u00ednua, o que diminui as chances de preju\u00edzo financeiro. Ent\u00e3o, invista em m\u00e9todos para colher esses dados.<\/p>\n<p>Aplicar os pontos citados n\u00e3o \u00e9 f\u00e1cil, ainda mais se voc\u00ea \u00e9 um<a href=\"https:\/\/socialmaker.com.br\/blog\/2024\/01\/12\/microempreendedor-individual-guia\/\" target=\"_blank\" rel=\"noopener\"> microempreendedor individual<\/a>. Mas, quanto a isso, n\u00e3o precisa se preocupar. Isso porque, aplicando apenas o que \u00e9 poss\u00edvel para o seu neg\u00f3cio, j\u00e1 h\u00e1 um grande resultado.<\/p>\n<div id=\"attachment_1156\" style=\"width: 1210px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-1156\" class=\"size-full wp-image-1156\" src=\"https:\/\/socialmaker.com.br\/blog\/wp-content\/uploads\/2024\/02\/INTERNA_2_Lucro_cessante.jpg\" alt=\"Descubra o que \u00e9 o lucro cessante\" width=\"1200\" height=\"800\" srcset=\"https:\/\/socialmaker.com.br\/blog\/wp-content\/uploads\/2024\/02\/INTERNA_2_Lucro_cessante.jpg 1200w, https:\/\/socialmaker.com.br\/blog\/wp-content\/uploads\/2024\/02\/INTERNA_2_Lucro_cessante-300x200.jpg 300w, https:\/\/socialmaker.com.br\/blog\/wp-content\/uploads\/2024\/02\/INTERNA_2_Lucro_cessante-1024x683.jpg 1024w, https:\/\/socialmaker.com.br\/blog\/wp-content\/uploads\/2024\/02\/INTERNA_2_Lucro_cessante-768x512.jpg 768w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><p id=\"caption-attachment-1156\" class=\"wp-caption-text\">Analisar todos os dados \u00e9 essencial para lidar com o lucro cessante. Imagem do Freepik.<\/p><\/div>\n<h3>Seguro<\/h3>\n<p>Adquira seguros para ter uma rede de seguran\u00e7a, caso aconte\u00e7a algum imprevisto. Inclusive, v\u00e1rias empresas oferecem programas que se adequam \u00e0 realidade do<a href=\"https:\/\/socialmaker.com.br\/blog\/2024\/01\/14\/empreendedor-sustentavel\/\" target=\"_blank\" rel=\"noopener\"> empreendedor sustent\u00e1vel<\/a> e outros tipos.<\/p>\n<h3>Contratos s\u00f3lidos<\/h3>\n<p>Fa\u00e7a contratos s\u00f3lidos e acordos, que ajudem a proteger o seu neg\u00f3cio caso a outra parte queira encerrar a parceria. Al\u00e9m disso, se prepare para isso e evite viver apenas do presente.<\/p>\n<h3>Manuten\u00e7\u00e3o preventiva<\/h3>\n<p>Invista em uma manuten\u00e7\u00e3o preventiva nos equipamentos em geral. Assim, ser\u00e1 mais dif\u00edcil ter uma pausa na produ\u00e7\u00e3o devido a um defeito. Mas, \u00e9 bom sempre apostar em pessoas que dominem a \u00e1rea.<\/p>\n<div id=\"attachment_1158\" style=\"width: 1210px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-1158\" class=\"size-full wp-image-1158\" src=\"https:\/\/socialmaker.com.br\/blog\/wp-content\/uploads\/2024\/02\/INTERNA_3_Lucro_cessante.jpg\" alt=\"Descubra o que \u00e9 o lucro cessante\" width=\"1200\" height=\"800\" srcset=\"https:\/\/socialmaker.com.br\/blog\/wp-content\/uploads\/2024\/02\/INTERNA_3_Lucro_cessante.jpg 1200w, https:\/\/socialmaker.com.br\/blog\/wp-content\/uploads\/2024\/02\/INTERNA_3_Lucro_cessante-300x200.jpg 300w, https:\/\/socialmaker.com.br\/blog\/wp-content\/uploads\/2024\/02\/INTERNA_3_Lucro_cessante-1024x683.jpg 1024w, https:\/\/socialmaker.com.br\/blog\/wp-content\/uploads\/2024\/02\/INTERNA_3_Lucro_cessante-768x512.jpg 768w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><p id=\"caption-attachment-1158\" class=\"wp-caption-text\">Inove a vis\u00e3o para evitar o lucro cessante. Imagem do Freepik.<\/p><\/div>\n<h3>An\u00e1lise de riscos<\/h3>\n<p>Fa\u00e7a uma an\u00e1lise peri\u00f3dica de riscos, que ajude a achar as amea\u00e7as ao neg\u00f3cio. Al\u00e9m disso, durante essa etapa, trace rotas para fugir deles. Ou seja, se voc\u00ea vende papel e esse mercado est\u00e1 amea\u00e7ando cair, pense de forma pr\u00e9via em uma sa\u00edda.<\/p>\n<p><iframe loading=\"lazy\" title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/R2NBddNL9Ic?si=nL6gKWYXr5i0sIba\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<h3>Reversa financeira<\/h3>\n<p>A reserva financeira \u00e9 essencial para qualquer tipo e tamanho de neg\u00f3cio. Afinal, com ela, voc\u00ea vai estar pronto para caso algo inesperado aconte\u00e7a. Ent\u00e3o, desde o in\u00edcio, sempre deixe um valor destinado para essas situa\u00e7\u00f5es.<\/p>\n<p>Ao aplicar todas as dicas citadas, voc\u00ea vai conseguir prevenir e resolver esse problema. Desse modo, mesmo que passe por uma fase complicada, o seu neg\u00f3cio vai se recuperar para continuar funcionando de forma eficiente e lucrativa.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>O lucro cessante pode trazer muitos danos a uma empresa ou uma pessoa f\u00edsica quando n\u00e3o h\u00e1 preparo. Isso porque, ele causa preju\u00edzo financeiro, mas, h\u00e1 formas de lidar com ele para diminuir o impacto. Ent\u00e3o, se voc\u00ea se interessou, saiba mais sobre o tema. O que \u00e9 o lucro cessante? Lucro cessante \u00e9 a [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":1152,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[39],"tags":[476,489],"class_list":["post-1151","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-artigos","tag-lucro","tag-lucro-cessante"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Descubra o que \u00e9 o lucro cessante - Socialmaker O que \u00e9 lucro cessante? - Socialmaker<\/title>\n<meta name=\"description\" content=\"Descubra como evitar e lidar com o lucro cessante, para que ele n\u00e3o cause um impacto negativo permanente no seu neg\u00f3cio.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/socialmaker.com.br\/blog\/2024\/02\/15\/lucro-cessante\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Descubra o que \u00e9 o lucro cessante - Socialmaker O que \u00e9 lucro cessante? 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