{"id":592,"date":"2023-10-13T15:00:59","date_gmt":"2023-10-13T18:00:59","guid":{"rendered":"https:\/\/socialmaker.com.br\/blog\/?p=592"},"modified":"2023-09-19T10:53:07","modified_gmt":"2023-09-19T13:53:07","slug":"key-risk-indicators","status":"publish","type":"post","link":"https:\/\/socialmaker.com.br\/blog\/2023\/10\/13\/key-risk-indicators\/","title":{"rendered":"Key Risk Indicators: o que s\u00e3o?"},"content":{"rendered":"<p>Os <strong>Key Risk Indicators<\/strong> ou Indicadores Chave de Risco s\u00e3o m\u00e9tricas que avaliam quais as maiores amea\u00e7as a uma empresa ou projeto. Dessa forma, permitem que os gestores se antecipem e corrijam os pontos que t\u00eam potencial para causar preju\u00edzos no longo prazo.<\/p>\n<h2>O que s\u00e3o os Key Risk Indicators?<\/h2>\n<p><strong>Key Risk Indicators (KRI) s\u00e3o indicadores de riscos internos, ou seja, fornecem n\u00fameros para avaliar a seguran\u00e7a nas opera\u00e7\u00f5es<\/strong>. Conforme o tipo de atividade que uma empresa desempenha, vai definir os KRIs que se encaixam \u00e0 sua realidade.<\/p>\n<p><iframe loading=\"lazy\" title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/nGClfXyXhFc?si=3CEWFJEWEt4fR0nD\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>Uma empresa do ramo de log\u00edstica, por exemplo, deve se preocupar com a frota, prazos de entrega e eventuais danos causados aos produtos. Logo, poderia elencar entre seus maiores riscos:<\/p>\n<ul>\n<li>acidentes no trajeto;<\/li>\n<li>extravio de objetos;<\/li>\n<li>roubos e furtos.<\/li>\n<\/ul>\n<div id=\"attachment_594\" style=\"width: 1210px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-594\" class=\"size-full wp-image-594\" src=\"https:\/\/socialmaker.com.br\/blog\/wp-content\/uploads\/2023\/09\/Key-Risk-Indicators-1.jpg\" alt=\"Key Risk Indicators: o que s\u00e3o?\" width=\"1200\" height=\"800\" srcset=\"https:\/\/socialmaker.com.br\/blog\/wp-content\/uploads\/2023\/09\/Key-Risk-Indicators-1.jpg 1200w, https:\/\/socialmaker.com.br\/blog\/wp-content\/uploads\/2023\/09\/Key-Risk-Indicators-1-300x200.jpg 300w, https:\/\/socialmaker.com.br\/blog\/wp-content\/uploads\/2023\/09\/Key-Risk-Indicators-1-1024x683.jpg 1024w, https:\/\/socialmaker.com.br\/blog\/wp-content\/uploads\/2023\/09\/Key-Risk-Indicators-1-768x512.jpg 768w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><p id=\"caption-attachment-594\" class=\"wp-caption-text\">Cada segmento precisa definir os Key Risk Indicators de acordo com sua realidade. Imagem de Lukas no Pexels<\/p><\/div>\n<h3>Para que servem esses indicadores?<\/h3>\n<p>Os KRIs s\u00e3o uma importante <a href=\"https:\/\/socialmaker.com.br\/blog\/2023\/03\/09\/ferramenta-de-gestao\/\" target=\"_blank\" rel=\"noopener\">ferramenta de gest\u00e3o<\/a>, uma vez que permitem criar a\u00e7\u00f5es para evitar riscos em potencial. Com isso, a empresa tem mais chances de sucesso, uma vez que evita perdas e preju\u00edzos.<\/p>\n<h3>Quais s\u00e3o as caracter\u00edsticas de um bom KRI?<\/h3>\n<p>Esse tipo de m\u00e9trica precisa seguir alguns par\u00e2metros para ser eficaz, sendo alguns deles, por exemplo:<\/p>\n<ul>\n<li>ser mensur\u00e1vel, ou seja, poss\u00edvel de medir em n\u00fameros;<\/li>\n<li>direcionar a uma a\u00e7\u00e3o, a fim de prevenir os riscos em potencial;<\/li>\n<li>relev\u00e2ncia, uma vez que deve ser um item com impacto real no neg\u00f3cio.<\/li>\n<\/ul>\n<p>Tamb\u00e9m \u00e9 preciso fixar um per\u00edodo para an\u00e1lise do KRI, para determinar se o risco \u00e9 pontual ou se de fato \u00e9 motivo para cria\u00e7\u00e3o de um <a href=\"https:\/\/www.treasy.com.br\/blog\/plano-de-acao\/\" target=\"_blank\" rel=\"noopener\">plano de a\u00e7\u00e3o<\/a>.<\/p>\n<h2>Quais s\u00e3o os tipos de Key Risk Indicators?<\/h2>\n<p><strong>Existem diversos tipos de Key Risk Indicators, sendo os mais comuns os financeiros, de pessoal e operacionais<\/strong>. Al\u00e9m desses, podem ser criados muitos outros conforme o ramo de atividade que se precisa mapear.<\/p>\n<p>Na sequ\u00eancia, conhe\u00e7a alguns dos principais KRIs e quais s\u00e3o os \u00edndices que usam para an\u00e1lise dos riscos em cada \u00e1rea.<\/p>\n<h3>KRIs financeiros<\/h3>\n<p>Nesse aspecto, \u00e9 poss\u00edvel analisar, por exemplo, a taxa de inadimpl\u00eancia de clientes, com consequente queda das receitas, al\u00e9m de:<\/p>\n<ul>\n<li>custos de produ\u00e7\u00e3o;<\/li>\n<li>recess\u00e3o econ\u00f4mica.<\/li>\n<\/ul>\n<p>A partir desses \u00edndices, os gestores podem fazer uma an\u00e1lise mais criteriosa a fim de buscar solu\u00e7\u00f5es para o neg\u00f3cio. Assim, podem melhorar o <a href=\"https:\/\/socialmaker.com.br\/blog\/2023\/06\/26\/controle-de-vendas\/\" target=\"_blank\" rel=\"noopener\">controle de vendas<\/a>, para tentar aumentar a convers\u00e3o e a satisfa\u00e7\u00e3o dos clientes.<\/p>\n<h3>Indicadores de risco de pessoal<\/h3>\n<p>Esse tipo de m\u00e9trica se refere aos riscos com funcion\u00e1rios, que v\u00e3o desde a rotatividade at\u00e9 riscos mais s\u00e9rios, como acidentes com afastamento. Tamb\u00e9m se inserem nesse contexto o \u00edndice de a\u00e7\u00f5es trabalhistas de pessoas desligadas, por exemplo.<\/p>\n<div id=\"attachment_595\" style=\"width: 1210px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-595\" class=\"size-full wp-image-595\" src=\"https:\/\/socialmaker.com.br\/blog\/wp-content\/uploads\/2023\/09\/Key-Risk-Indicators-2.jpg\" alt=\"Key Risk Indicators: o que s\u00e3o?\" width=\"1200\" height=\"800\" srcset=\"https:\/\/socialmaker.com.br\/blog\/wp-content\/uploads\/2023\/09\/Key-Risk-Indicators-2.jpg 1200w, https:\/\/socialmaker.com.br\/blog\/wp-content\/uploads\/2023\/09\/Key-Risk-Indicators-2-300x200.jpg 300w, https:\/\/socialmaker.com.br\/blog\/wp-content\/uploads\/2023\/09\/Key-Risk-Indicators-2-1024x683.jpg 1024w, https:\/\/socialmaker.com.br\/blog\/wp-content\/uploads\/2023\/09\/Key-Risk-Indicators-2-768x512.jpg 768w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><p id=\"caption-attachment-595\" class=\"wp-caption-text\">Existem v\u00e1rios tipos de Key Risk Indicators conforme o tipo de atividade, como os financeiros e os operacionais. Imagem de RDNE Stock project no Pexels<\/p><\/div>\n<h3>Key Risk Indicators operacionais<\/h3>\n<p>Nesse grupo entram os fatores relativos \u00e0 produ\u00e7\u00e3o, tais como falhas no sistema, atrasos, erros de projeto, entre outros. Eles trazem uma expectativa em rela\u00e7\u00e3o \u00e0s poss\u00edveis perdas e com isso fica mais f\u00e1cil agir na preven\u00e7\u00e3o.<\/p>\n<h2>Qual \u00e9 a diferen\u00e7a entre KPI e Key Risk Indicators?<\/h2>\n<p><strong>Os KPIs (Key Performance Indicators) s\u00e3o m\u00e9tricas de desempenho, enquanto os KRIs analisam quest\u00f5es futuras<\/strong>. Os dois tipos de indicadores podem ser utilizados para a gest\u00e3o de neg\u00f3cios, mas com fun\u00e7\u00f5es diferentes.<\/p>\n<p>Ao passo que os <a href=\"https:\/\/socialmaker.com.br\/blog\/2023\/02\/22\/kpis\/\" target=\"_blank\" rel=\"noopener\">KPIs<\/a> trazem dados sobre as metas, resultados de uma \u00e1rea e podem servir para fins de premia\u00e7\u00f5es, os indicadores de risco mostram quais os fatores que podem atrapalhar esse desempenho.<\/p>\n<p>Nesse contexto, a an\u00e1lise conjunta desses dois aspectos \u00e9 essencial para o sucesso do neg\u00f3cio. Afinal, identificar os riscos pode ajudar na preven\u00e7\u00e3o e evitar quedas no rendimento ou nos resultados de vendas.<\/p>\n<div id=\"attachment_596\" style=\"width: 1210px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-596\" class=\"size-full wp-image-596\" src=\"https:\/\/socialmaker.com.br\/blog\/wp-content\/uploads\/2023\/09\/Key-Risk-Indicators-3.jpg\" alt=\"Key Risk Indicators: o que s\u00e3o?\" width=\"1200\" height=\"801\" srcset=\"https:\/\/socialmaker.com.br\/blog\/wp-content\/uploads\/2023\/09\/Key-Risk-Indicators-3.jpg 1200w, https:\/\/socialmaker.com.br\/blog\/wp-content\/uploads\/2023\/09\/Key-Risk-Indicators-3-300x200.jpg 300w, https:\/\/socialmaker.com.br\/blog\/wp-content\/uploads\/2023\/09\/Key-Risk-Indicators-3-1024x684.jpg 1024w, https:\/\/socialmaker.com.br\/blog\/wp-content\/uploads\/2023\/09\/Key-Risk-Indicators-3-768x513.jpg 768w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><p id=\"caption-attachment-596\" class=\"wp-caption-text\">Para uma vis\u00e3o ampla do neg\u00f3cio \u00e9 preciso analisar os Key Risk Indicators em conjuntos com outras m\u00e9tricas, como os KPIs. Imagem de Kampus Production no Pexels<\/p><\/div>\n<h2>Como aplicar os Key Risk Indicators?<\/h2>\n<p><strong>O primeiro passo para criar os Key Risk Indicators em uma \u00e1rea \u00e9 mapear as atividades e os riscos envolvidos<\/strong>. Para cada amea\u00e7a, \u00e9 preciso definir uma m\u00e9trica que possa mostrar em n\u00fameros a ocorr\u00eancia e recorr\u00eancia.<\/p>\n<p>Na sequ\u00eancia, \u00e9 preciso obter os dados e analis\u00e1-los, a fim de identificar os pontos de melhoria. Ent\u00e3o, a equipe precisa criar um plano de a\u00e7\u00e3o para reduzir os \u00edndices que possam trazer riscos e preju\u00edzos.<\/p>\n<p>Vale lembrar que esse tipo de a\u00e7\u00e3o \u00e9 cont\u00ednua, ou seja, \u00e9 necess\u00e1rio monitorar de forma constante as m\u00e9tricas para garantir uma opera\u00e7\u00e3o segura e com bom desempenho.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Os Key Risk Indicators ou Indicadores Chave de Risco s\u00e3o m\u00e9tricas que avaliam quais as maiores amea\u00e7as a uma empresa ou projeto. Dessa forma, permitem que os gestores se antecipem e corrijam os pontos que t\u00eam potencial para causar preju\u00edzos no longo prazo. O que s\u00e3o os Key Risk Indicators? Key Risk Indicators (KRI) s\u00e3o [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":593,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[181],"tags":[330,332,331],"class_list":["post-592","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-vendas","tag-indicadores-chave-de-risco","tag-key-risk-indicators","tag-kri"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>O que s\u00e3o Key Risk Indicators e para que servem? - Socialmaker<\/title>\n<meta name=\"description\" content=\"Os Key Risk Indicators s\u00e3o m\u00e9tricas que ajudam a antever riscos para o neg\u00f3cio e atuar na preven\u00e7\u00e3o de preju\u00edzos para a empresa.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/socialmaker.com.br\/blog\/2023\/10\/13\/key-risk-indicators\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"O que s\u00e3o Key Risk Indicators e para que servem? 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